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Joseph Pellegrino

Freelance SEM Freelancer & SEO Freelancer

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RELATED EXPERIENCE

Digital Marketer/SEM
T.j Baxters - London, ON September– December 2010
• Establishing search engine advertising through the Google Adwords platform
• Analyzing performance of search engine advertisements and optimizing based on Click-Through-Rate, impressions, conversions generated
• Creation of customized landing pages tailored to the specific advertisements
• Generating reports

Marketing Consultant
Granite House Retirement Community, London, ON September 2010 – December 2010
• Establishing marketing objectives which generate optimal return on investment
• Creation of an integrated marketing communications plan showing core competencies, creative and financial objectives and logo restructuring
• Restructuring company budget and implementing...
Location
London, Ontario, Canada