Freelancers : Salinas, California

0 Kudos

4.0 2 Skills

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SKILLS AND STRENGTHS Research, analysis and writing • Analysed coverage on web news and conversations in the social media (blogs, message boards, Twitter, Facebook) for corporate and government clients • Conducted full blown academic and popularized research papers involving quantitative and qualitative methods • Excellent data analysis and interpretation skills with the ability to write implications and formulate recommendations • Proficient in writing literature reviews • Highly skilled in correspondence and report writing, editing and proofreading • Quick to familiarise with proprietary research tools Project management • Planned, implemented and managed clients’ communication and advertising campaigns • Identified problems and provided solutions to clients’ business strategies • Maintained effective and collaborative relationships with team members on project deliverables • Established systems and processes to enhance work productivity Communication and interpersonal Skills • Broad knowledge of and experience in working with various cultural and age groups • Exceptional listener and communicator, effectively conveying information verbally and in writing • Extensive working relationships with clients at senior managerial level • Quickly develops excellent rapport with others Computer • Extensive software proficiency covering wide variety of applications: MS Word, Excel, PowerPoint and Outlook and proprietary research tools • Possess a typing speed of 65 words per minute • Strong Internet user • Efficient in database management Personal qualities • Able to multi-task and work well under pressure • Fast learner and able to think creatively to find solutions to problems • Great team player with the ability to work unsupervised WORK HISTORY Media Analyst McNamara Research, 15 June 2010 – present • Developing social media research methodology • Analysing online coverage based on tonality, impact, spokespeople, messages, brand positioning • Reading, coding and analysing news coverage on TV, radio and print • Providing account executive support to clients and contractors Office Administration Support/Receptionist New Zealand Institute of Management (Central), 29 March 2009 – 11 June 2010 • Providing timely and accurate administration support to the Strategic Marketing Manager and Consultants • Setting up and developing new work processes • Formatting, editing and proofreading course notes and business proposals • Developing promotional materials and templates for presentations • Maintaining student registry database • Managing office facilities and stationery supplies Media Planner and Buyer Starcom Wellington (media division of Saatchi and Saatchi), 26 November 2007 – 30 November 2008 • Providing support to the Business Director with overall delivery of media solutions for Inland Revenue, Reductil, Contact Energy and Avon clients • Analysing and interpreting trends, media and consumer data supplied by Nielsen and Roy Morgan Media Research through proprietary research tools such as TV Map, Dataline, IMS, Adquest, AdIntelligence and Asteroid • Formulating advertising strategies and tactics for clients with annual working budgets ranging from $100,000 - $1.5M • Supervising and monitoring campaign solutions on TV, radio, print, outdoor and online • Preparing annual and monthly spending vs. budget reports and comprehensive post campaign evaluation reports to ensure that campaign goals were achieved • Evaluating advertising proposals from media partners and provided the Business Director and clients with updates on new advertising opportunities including all pertinent information, e.g. cost, feasibility, and creativity Media Planner and Buyer Universal McCann Philippines, 15 January 2005 – 30 August 2007 • Fully accountable on the implementation of approved advertising plans for Johnson & Johnson’s and Coca-Cola clients: costing, booking and monitoring of ad placements • Demonstrated exceptional performance in the Nestea Ice product launch in 2005. Nestea Ice campaign thus served as benchmark for the launch campaigns of other Coca-cola non-carbonated brands. • Played a key role in obtaining excellent ratings in the 2005 Media Agency Performance Evaluation of Coca-cola client. Evaluation of agency performance was based on return of investment deliveries, adherence to timelines, clarity and accuracy of reports and presentations, monitoring of campaigns, and efficiency of media plans.

5 Kudos

5.0 2 Skills

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TANYA SCHAEFER 12 Second Ave – Fergus Ontario – N1M2W5 519-787-5137 tanyas2@hotmail.ca I am interested in applying for a position within your company. I am currently a fiction writer who produces full length novels, and am in the process of publication. I also have many short stories that I have produced for companies who are interested. However, I am looking forward to working within different fields of the writing community. I am an enthusiastic hard working writer who is willing and able to put the time and effort to produce quality writing. The education and courses that I have completed have all in some way contributed to the writing skills in which I now possess. I feel that I have the right attitude and self starting ability to contribute interesting and amusing stories. I also have the ability to create a story from fiction and non fiction, and retain the proper research methods to add an element of truth when needed. SKILLS • Able to create interesting and meaningful writing out of any type of topic • Able to start, proof and finalize my own writing • possess an original and unique style of writing • Proficient in various Access databases, Excel, Word, Publisher and Outlook PROFESSIONAL EXPERIENCE • Received a creative writing diploma with highest honors • Completed a 90000 word novel • Started producing the sequel to the first novel EDUCATION AND COURSES Diploma Glenview Park High school 1993 – 1997 Understanding Access – Provided by Fred Pryor 2006 Excel Level 2 – Provided by WG Johnson 2006 Healthy Communications – Provided by County of Wellington 2006 Dealing with difficult people – Provided by Fred Pryor 2004 Microsoft Outlook basics – Provided by the County of Wellington 2004 Evelyn Woods Reading Dynamics “efficient reading” 2004 Introduction to Law – Provided by Conestoga College 2000 Small Claims Court – Provided by Conestoga College 2000 Mediation and Dispute Resolution– Provided by Conestoga College 2000 Early Childhood Education Diploma – Stratford Career Institute 2004 Creative Writing Diploma – Stratford Career Institute 2009

0 Kudos

5.0 2 Skills

$100 Rate/Hr

Accomplished marketing expert with more than 16 years of experience in agency and corporate environments. Influential leader with a talent for consensus building and simplifying complex issues. Balanced left brain| right brain thinker. Highly analytical yet energized by creativity. Extremely organized, innately curious, insightful, and passionate about solving business challenges strategically and creatively. AREAS OF EXPERTISE •Marketing Analysis •Brand Development •Strategic Planning •Consumer Insight •Creative Idea Generation •Relationship Building •Project Management •Writing & Proofreading •Marketing Materials Execution