Experienced blogger and copywriter. I write about IT, phone apps, public speaking, beating burnout, the spatial industry, leadership coaching to name a few. My excellent research skills and broad general knowledge enable me to do this successfully.
I am also adept at recognising and replicating my client's "voice", ensuring their message will always sound like them - unless of course they actually wish to promote a different image!
For over two decades I had a successful career in Information Technology, a very competitive industry requiring effective communication. I have also been fundraising for a national not-for profit organisation; project manager at the State Library of Western Australia; and a librarian.
My credibility has been established through sales, marketing, customer service and management roles This experience has given me a broad business perspective with intimate knowledge of key areas.
Writing press releases, marketing collateral, training manuals, business proposals and in excess of three hundred tender submissions has developed my writing skills and an understanding of what works and what doesn’t.