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Dee Block

Freelance Architectural Illustrator & Drawer

Location:York, United Kingdom
Phone: 07931 327242
2 Skills
I am a freelance Illustrator, visualiser, concept and storyboard artist.
My work is a fusion of traditional and digital techniques used to create images for clients in architecture and design, advertising and marketing, event, film and television.


Outstanding drawing skills
Orthographic and perspective drawing
Graphics and branding
3D Design including retail, workplace, leisure and hospitality
Retail sector research and analysis
Design for TV and Film


I was born in London in 1964, and grew up in Essex. I knew three passions in my life: drawing, sci-fi and horses. Armed with this eclectic mix, I studied Art at Foundation Level then
gained a Higher National Diploma in Graphic design at Watford Art College.
I started working as a technical and medical illustrator, later returning to education to complete an honours degree at the London College of Printing in Interior Design, specializing in retail and leisure.

After a couple of years working as a commercial interior designer, and always an illustrator at heart, I began to specialize as a visualiser.
I went on to work for a variety of London consultancies both in house and freelance and got to grips with creating plans, elevations, detail drawings, graphics, scamps, perspectives, concept illustrations, commercial storyboards and so on, in a growing variety of media and styles. From traditional pencil, pen and ink, marker, pastel, and coloured pencil to digital media including Photoshop, Corel Draw, Freehand, Illustrator, Sketchbook, Vectorworks and SketchUp.

I have worked with a diverse mix of agencies and clients such as BAA, BMW, BT, Coca Cola, Caterpillar, Dixons Stores Group, Enterprise IG, Garfunkels, Harley Davidson, McDonalds, Marks and Spencer, New Look, Proctor and Gamble, Sainsbury’s, Ann Summers, Virgin and many more.
I now have over 20 years experience as an Illustrator, visualiser and concept artist with clients across the fields of architecture, interior design, advertising and marketing, event, film and television.

In addition I have taught drawing, interior design, digital design and visualisation techniques at various Universities and Colleges including Chelsea School of Art and Teesside University.

I am a member of the Society of Architectural Illustrators.

Now based in the North East, I can usually be found in my home studio on the north York moors but I also work on site if required.

I still fall off horses on a regular basis.


DBlock Illustration
Freelance Designer/ Illustrator
May 2004 - Present
Designer/Visualiser offering design services from concept design and concept art, CAD drawing, graphic design, perspectives and illustration.

Tonik Design
Senior Designer
May 2002 – June 2004
Duties included client liason, management of a multidisciplinary design team, concept generation, presentation, project management. CAD drawing, visualisation.
Notable projects:
Aura Café/Bars – Southampton Airport, Portsmouth Continental Ferry Port
Lucid – Nightclub, Manchester
Flava – Bar/Bistro, Eastbourne
Medtronic - Offices, Watford.

The Design Solution
Interior Designer
July 2001 - February 2002

Duties Included Retail and catering planning in Airports, Shopping Centres, and Railway Stations.
New concept development and presentations.

Notable projects:

The Vaults - retail units, London Bridge.
The Bridge Bar – London Bridge
Café Ritazza – Manchester Piccadilly

Silver and Co.
Senior Designer
Aug 2000 – Mar 2001

Duties included client liaison, concept design and development, presentation, job running, CAD.

Notable Projects:

Ann Summers, Soho - Flagship store, Oxford Street, London.
BMW – showroom, Park Lane, London.

Dixons Stores Group

Store Designer
July 1998 – Aug 2000

Concept design to project management of new stores across the brands, Dixons, PC World, Curry’s, The Link and @Jakarta stores.

Notable projects;

@Jakarta – games software flagship store, Bluewater Park, Kent.
Dixons, Marble Arch, London.
PC World, Oxford.

BA (Hons)Retail Design Management, London Institute (1997).
Higher National Diploma in Graphic Design and Illustration Watford College (1987).
8 O Levels incl. English and Mathematics. 3 A Levels.
Clean current drivers license.
References available on request.