Liz Brown

Freelance Blog Writer & Creative Writer

Location:Minneapolis, Minnesota, United States
2 Skills
Elizabeth Brown
Summary of Qualifications
Proven success with a background in marketing communication and account management with willingness to learn. Experienced leadership skills and demonstrated ability to develop solutions that benefit both client and organization. Able to produce results in fast-paced environments by adapting and implementing new strategies, often leading development of enhancements to broader organization.

Professional Experience
According to L Champlin, MN
Owner – August, 2011 – Present
Identified unmet needs in the market place through the use of social media and consumer inquires. According to L was launched on August 22nd, 2012. According to L began solely as a product based business and through the use of social media tools expanded its reach into the blogging sphere October 1st, 2011.
• Increased product offerings 175% (under 1 year)
• International consumer base
According to L blog focuses on tutorials, parenting, cooking and photography.
Audience makeup: Females 18-45 (Domestic and international)
• Authors 5 articles a week
• 1,300+ followers receiving
• Averaging 3500 monthly page views
• Secured 5 sponsorships in last 60 days
• Contribute as invited guest author to 2-4 blogs per month

United Health Group (Optum) Minneapolis, MN
Market Planning & Internal Communications Project Manager July, 2011 – Present
• Author and contribute to multiple communication initiatives, including leadership presentations ,employee marketing campaigns and newsletters weekly, reaching an audience of over 6,000 OHCS team members
• Develop and manage the internal communications calendar for OHCS team members, published and distributed monthly
• Coordinate employee-focused campaigns including: an email-based suggestion box, a leadership sponsored end-of-the-year gift to team members and a corporate-sponsored event for the Minneapolis Marathon
• Act as co-chair for the OHCS Ideas Council, which is responsible for responding and connecting submissions with the appropriate teams
• Collaborate with cross functional teams throughout the matrix organization
On-site Wellness Project Manager 2009 – 2011
• Authored training materials for new hires used during the on-boarding process
• Educated clients about product offerings to develop the most productive solution for the population
• Processed requests for on-site services for UHC and OptumHealth Direct business
• Successfully managed the implementation for over 600 events in 2009 and 1,100 events for 2010
• Served as the primary contact for all service issues and manage customer expectations and service needs
• Maintained relationship with UHC and OptumHealth account executives to deliver on clients’ expectations
• Acted as liaison between client and external vendor to coordinate all functions of on-site events

Hanratty & Associates, Inc. Golden Valley, MN
New Business & Wellness Coordinator 2006 – 2009
• Developed and completed internal documentation regarding new business partnerships
• Designed and managed Walking Program and Weight Loss initiatives for employer groups
• Met with clients to personalize and finalize their elected wellness services and products
• Provided claims and employee interest-based educational materials
• Audited and maintained internal client-specific database
Account Service Representative 2006 – 2009
• Authored responses to RFP (request for proposal) for prospective clients
• Managed over 100 employer group relationships through sales executive partnership
• Conducted educational meetings dedicated to benefit offerings, incentives and plan-specific programs

Regis Corporation Edina, MN
Operations Coordinator 2004 – 2006
• Responded to salon employee payroll & HR concerns for approximately 300 Trade Secret salons
• Supported the management of approximately 30 field employees
• Updated and maintained department-wide salon employee operations manual

Target Corporation Hutchinson & Maple Grove, MN
Executive Team Leader 2003 – 2004
• Managed a replenishment team of approximately 25 employees
• Provided support and knowledge to team members to develop skills
• Conducted interviews, review, issued corrective actions and counseling for direct reports
• Led store-wide United Way fundraising campaigns and activities

Programming and Software Skills
Proficient with all Microsoft and Adobe Acrobat applications

Bachelor of Arts in English – University of Minnesota; Duluth, MN ? 2004
Skills (2) Rating
Blog Writing
Creative Writing