Holland Hayden

Freelance Proofreader & Resume Writer

Location:Fayetteville, Arkansas, United States
Phone: 479-799-4660
2 Skills
I'm a Texas girl living in Arkansas, hoping to make an impact in my community and beyond with my unique skill set. As an "accidental" broadcast journalism major, I luckily fell into a career path that suited my needs, desire, skills and abilities. My experience started in on-air radio broadcast, hosting a morning show for years in Fayetteville. With the contacts I made from that industry, I have translated that into the non-profit and business world. Writing, marketing, promotions, public relations and business planning come naturally to me and I thoroughly enjoy it. I'm here to help and love to be able to come up with unique and individual ideas to improve upon things.

Holland Hayden

Paul Mitchell The School Arkansas; Admissions Leader, Fayetteville, Arkansas
• Increased student body size from 72 students to 100 students in 2010, from 100 to 106 in 2011 with a total increase of $510,000 in tuition revenue
• Created and continuously implement a social media presence and ongoing campaign to increase sales, student prospects and school exposure
• Write all press releases, news articles, blogs, website updates and additional documents in order to educate and inform prospects, service guests and general public about the school
• Construct a network of salon owners, managers and stylist to assist with student placement after graduation
• Network and build relationships with high school counselors, transition specialists and career advisors to build a referral system to constantly increase leads and prospects for enrollment
• Work to originate events for students to broadcast their talents and help them build their business, while at the same time gaining exposure for the school

Youth Bridge; Director of Marketing and Public Relations, Fayetteville, Arkansas
• Created all marketing material including brochures, invitations, informational posters, client recruiting cards, advertising, radio commercials, television commercials, newspaper ads, magazine and online ads (over 35 different marketing materials in total)
• Directed public relations aspect- Public conflict resolution, public events, articles in local papers, stories on local television, interviews on radio and presentations to community groups (over 20 radio and television interviews and over 85 public speaking events)
• Publicly spoke to schools, teachers, students, organizations, companies and civic groups about Youth Bridge (Over 9000 individuals reached in 2009)
• Managed relationship between employees, Board of Directors and clients with the local and national media (approximately 125 employees and 22 Board members)
• Updated the Youth Bridge website by composing stories, posts, editorial content and program information
• Coordinated all events, event volunteers, logistics, donations and other event details (over 4 major events and tens of smaller sized events during employment term)
• Constructed, implemented and ran a volunteer process and supervised volunteer placement of over 70 volunteers
• Created donation proposals and managed the donation process including meetings, solicitations and recognition (this included hundreds of ticket donations to a variety of events in the area and over $25,000 s of dollars worth of in-kind and monetary donations)

Clear Channel Radio; Co-Host of “Magic in the Morning with Mike and Holland”, Fayetteville, Arkansas
12/2004 – 10/2007
• Created, produced and performed daily morning radio show including bits, interviews, relevant community information and contests with excellent ratings and a zero dollar budget. Voiced and produced local radio commercials with and without client participation and direction
• Carried out hundreds of live remote broadcasts including setup, wrote and delivered copy with clients and account executives
• Built and maintained contacts within the community for interviews and promotional opportunities

Harris Financial Group; Marketing and Recruiting Manager/Financial Advisor, Dallas, Texas
9/2002 – 7/2004
• Designed, developed and implemented structured financial plans for individuals and business owners
• Maintained client relationships with top customer service
• Prospected for future clients through networking, personal contacts, business owners and executives
• Created and ran interview process of future advisors including rules and regulations, exams, interviews and follow-up assignments
• Managed and supervised new advisors’ activity and progress
• Generated internal and external marketing materials for HFG Advisors following home office specifics

Edgemere, Multiple Sclerosis Society, North American Title; Seasonal hires, Dallas, Texas
• Assisted in the production of the Dallas and Denton “MS Walks” and the “MS150” Bike tour
• Facilitated large teams with pre-registration and event-related challenges
• Maintained direct mailings for information and registration for upcoming events and updated database to continually-changing participant list
• Directed multi-line phone system for officers and executives of Edgemere and North American Title
• Assisted with business projects relating to clients including clerical work and project organization
• Managed and scheduled conference rooms and assisted with client service

Cumulus Broadcasting; Co-Host of “Holland and Mike in the Morning” KMCK, Fayetteville, Arkansas
6/2000-11/2001(while attending college)
• Created, produced and performed daily morning radio show including bits, interviews and relevant community information.
• Voiced and produced local radio commercials with and without client participation and input.
• Carried out live remote broadcasts including setup and live, unscripted radio segments
• Created and maintained contacts within the community for interviews and promotional opportunities
• Co-hosted only local morning show to beat KKIX-FM in last 20 years

Cumulus Broadcasting; Promotions Director- KMCK, Fayetteville, Arkansas
2/2000-11/2001 (while attending college)
• Originated and carried out station promotions (concerts, giveaways, contests and special events)
• Organized and attended trade shows and made special appearances including daily live broadcasts

Related Work Experience

• Grant writing and funding sources
• Creating and balancing budgets
• Obtaining sponsorships
• Managing employees
• Public Relations and Marketing
• Creating and implementing media campaigns
• Conducting Trainings
• Using data to create and implement plans
• Board of Directors, stakeholder relations
• Strategic Planning and implementation
• Day to day operational and program organization
• Identification and evaluation of risk


• University of Arkansas 7/1996-12/2000
• Broadcast Journalism major
• Spanish minor
• University of Granada— Granada, Spain (1998)
Skills (2) Rating
Resume Writing