Dan Soschin specializes in interactive marketing and communications. With over a decade of experience managing a broad spectrum of marketing-related initiatives, Mr. Soschin provides professional services to both large and small enterprises, tailoring business plans and strategic marketing to your specific business model.
Dan’s background is in technology, analytics and data warehousing which enables him to implement the most innovative marketing and sales automation tools availble. The results are immediate – increased revenue, reduced expenses, and mitigated risk.
Born and raised in the Washington DC Metropolitan region, Dan spent a number of years in Silicon Valley as a tech startup insider, eventually returning to DC to supplement several Nova IT startups. While growing up in Virginia, Dan attended TJHSST (the nation’s top-rated high school) and graduated from UVa’s McIntire School of Commerce where we was a Lawn Resident.
Currently Dan works with a number of organizations, supporting their social media and interactive marketing efforts. Dan’s current work now extends well beyond the IT sector, providing marketing services to a vast array of industries, including higher education, hospitality and gaming, non-profit, and legal.
Dan Soschin provides comprehensive interactive marketing and communication services geared towards generating new business and brand awareness.
Interactive/online marketing (SEO/SEM, PPC, CRM, e-mail)
Web site development strategy and branding
Social marketing (blogs, forums, web 2.0, social network sites)
Product collateral development
PR writing and media/analysts relationships
B2B/B2C lead generation
Lead nurturing for inside sales
Creative development (logos, graphics, brochures)
Infrastructure consulting (computers, networking, fulfillment)
Tradeshow booth design and promotion strategy
Sales automation (salesfore.com strategic planning)