Donna Clare

Freelance Proofreader & Editor

Location:Lake Villa, Illinois, United States
2 Skills


Personal Highlights
– 15 years of practical, broad-based editorial and writing experience
– Immaculate attention to detail and commitment to error-free work
– Flexible, high energy, communicative and positive team player
– High degree of resourcefulness, efficiency, organization
– Proven ability to work well under pressure and tight deadlines
– Chicago Manual of Style, Associated Press and Gregg Reference Manual style expertise

Relevant Experience
Freelance Proofreader/Copy Editor, Writer and
Search Engine Optimizer, 10/08–1/11
Aon Hewitt (proofreader), UMarketing (copy editor), A.T. Kearney (proofreader),
Snap-on Tools (marketing communications writer), DDB Chicago (proofreader),
Virtual Vocations (summary writer), New Control (proofreader), Demand Studios (SEO)
– Demand Studios: Optimized content titles for online production; edited for clarity, conciseness and grammar, ensuring producers understood what content needed to be created for those titles, while improving traffic to created content

Freelance Content Optimization Writer
Sears Holdings Corporation Online Business Unit / Content Enrichment 7/11–10/11
– Developed and managed content, editorial and image guidelines that led internal and
external writers to most effective approach to online item copywriting
– Wrote SEO-effective product titles and engaging descriptions for multiple
website products

Freelance Catalog Copywriter
Grainger through Aquent placement, 3/08–10/08
– Wrote industrial catalog copy in CMS and layout programs
– Collaborated with product specialist teams to create relevant feature/benefit,
industry- and traffic-driven copy

Senior Copy Editor/Proofreader
Discover Financial Services, Creative Services Dept., 11/00–2/08
– Maintained 99 percent accuracy rates while supporting 80 staff members and 10 ad agencies
– Created 40-page style guide and provided editorial expertise to marketing department of 350
– Championed and ensured standardization, proper branding and legal compliance were met on all projects, while training new staff in editorial policy
– Contributed to best practices wherever possible and consistently sought leadership roles
– Managed editorial updates to outside ad agencies
– Wrote brochures, newsletters, internal communications, charity campaigns

Proof Editor
RR Donnelley/Creative Services Dept., 1/99–11/2000
– Proofread five identities of direct mail circulars for national retail client
– Instrumental in implementing/maintaining consistent publication style
– Trained existing and new staff in style and client directives
– Maintained timely tracking of all pages from layout through prepress
– Wrote catalog copy as needed

Associate Packaging Manager
Kraft Foods through Paladin temporary placement, 10/97–10/98
– Managed and coordinated Marketing department’s packaging goals
and objectives
– Efficiently moved projects through design phases, Recipe, FDA and trademark approval, production, prepress and printing stages for the Cheese Division
– Contributed to the formation of Best Practices for the Packaging department

Senior Copy Editor
Riverside Publishing Company, 1994–1997
– Provided collaborative proofreading and editing tasks for the
Editorial Department
– Tracked and prepared customized scoring manual and 80-book
creative writing project
– Managed projects with routine author contact to maintain
timely publications
– Contributed in researching, writing and editing test items, created timelines, designed
page layouts, reviewed proofs, production managed and edited
– Tracked work for a wide variety of educational testing products

Traffic Coordinator
J. Walter Thompson, 1990–1992
– Coordinated, tracked and expedited creative projects for such clients as Oscar Mayer,
Quaker, McDonnell Douglas, Brookfield Zoo
– Promoted from freelance position to secretarial administrator to traffic coordinator
in two years’ time

Progressive Business Publications, 1989–1991
– Developed advertising copy (including research, writing, and graphics) for employee
assistance programs
– Contributed writing on such diverse issues as drug and alcohol addiction; teen, family and financial concerns; health issues

Taylor Gifts, 1988–1991
– Wrote copy for a gift/housewares catalog with national distribution
– Provided weekly in-house research of product in direct contact with catalog production team, layout manager, graphic artist and photographer

Copy Director
Temple University’s Creative Services Workshop, 1988–1990
– Successfully conducted client strategy sessions, directed research, conceptualization and development of advertising and promotional materials
– Trained, managed and worked with a six-member team of writers

Temple University
Three+ years towards Bachelor of Arts degree in Journalism/Advertising
and Communications sequences

Continuing Education and Training
Manuscript Editing I & II (Chicago Manual of Style); Editing on the Internet/University of Chicago Publishing Program; Leadership Training; Negotiate to Win; Listening Successfully; Getting Your Message Across; Customer-Centric Marketing; Creative Decision Making; Effective Presentation Skills; Dealing with Conflict
Skills (2) Rating