Andrea McDonald

Freelance Graphic Designer & Photo Editor

1445
Location:GTA - Pickering, Ontario, Canada
Profile:https://www.freelanced.com/mcandrea
0
Kudos
4.0
2 Skills
Ask
Rate/Hr
>>graphic & digital imaging artist
Creative, visual thinker and detail oriented graphic artist specializing in digital imaging and page layout. Proficient in high end photo retouching, image enhancement, colour management, cataloguing, photo editing, page layout and identity. With a flair for coordination and administration.

>> professional skills
Photoshop
Illustrator
InDesign
Acrobat
Bridge
Camera Raw
Expression Media
Capture One Pro
Aperture
Lightroom
iLife
iWork
FTP
Microsoft Office
FileMaker
QuarkXPress
Knowledge of
Dreamweaver
HTML and CSS

>> project list
Brochures Newsletters
Logos
Business Cards
Posters
Post Cards
Stationery
Image Retouching
Photo Restoration
Raw File Processing
Photography
Social Media Pages
eBlasts
Keynote Presentations
Data Asset Management

>> employment history
2003-Present Freelance Graphic & Digital Imaging Artist Successfully manage and coordinate graphic design, digital imaging, production, clerical and administrative projects.

Noteable Projects:
Canadian Breast Cancer Foundation 2012 (Ongoing)
Modified 400+ existing donation and registration forms and waivers for the 2012 Run for the Cure campaign.

National Egg | 2011
Designed custom pages for a new social media marketing campaign, including Facebook Welcome Page, Sidebar and Twitter Background. Produced monthly content calendar for Facebook and Twitter updates.

Party Packagers | 2004-2011 Photographed and close cut products to produce images for biweekly flyers and production of online Halloween costume gallery; featuring over 1000 costumes and accessories.

Additional Clients Include: Piccolina, Messageworks Communications,Little Green Bag, Vienna E Hehir (Actor), Gillian Williamson Photography, Crawford Contracting Ltd, Messageworks Communications and Profit Magazine.

February 2010-December 2010 Library Cataloguing | Masterfile
Successfully catalogued, verified and organized over 126,000 analogue assets into internal library system and coordinated logistics for mailings worldwide.

“Andrea performed these highly repetitive tasks with a strong attention to detail and meticulous care in her data entry and verification.”
Barb Miller | Manager Digital Imaging

2008-2009 Digital Imaging Artist | Masterfile
Utilize Photoshop, Expression Media and Capture 1Pro skills to review and process and retouch high resolution images submitted by a roster of artists.
Identified opportunities and assisted in the development of an automated preflight system.

“Andrea proved herself to be highly skilled, conscientious and capable. She was able to apply and grow her knowledge through on the job training and experience, primarily in the realm of Adobe Photoshop and Raw File Production. Andrea has a high level of understanding of capture workflow.”
Louis Au | Manager Creative and Technical Services

2005-2008 Imaging Production Coordinator | Masterfile
Developed and implemented a workflow system to efficiently manage high monthly volumes of raw captured images (9000-20000) from various production shoots.
Produced workflow manual and trained staff of 5-12 on asset management software, and retouching techniques to ensure consistency in workflow.
Created FileMaker databases for tracking system and back up maintenance of all in house production shoots that guaranteed staff prompt access to all original files and metadata.

“This position required a high level of organizational skills, troubleshooting, patience and the ability to work and communicate in a collaborative way with a team of staff, managers and outsource facilities to ensure quality work in a timely fashion.”
Linda Crawford | Manager Artist Services

2005 Freelance Production Artist | Post City Magazines
Created ads that consistently met client expectations for print publication.

2004-2005 Production Assistant | Yellow Pages Group
Increased turn around time for the Ad Production Department by entering English and French copy providing rapid client approval.

1999-2002 Digital Imaging Artist | Black’s
Scanned, retouched and enhanced old or damaged photos; added and removed backgrounds, people or products and retouched skin imperfections.
Designed marketing creatives including retail POP Displays, poster creation and calendar and frame designs for the digital mini-labs saving the company money in outsource costs.

Key Achievements
Temporary Team Leader in 2001 and 2002 and successfully oversaw 3-5 staff and trained in Photoshop retouching techniques to facilitate quick turnaround during busy seasonal periods.

“I found Andrea to be an excellent employee. She took direction extremely well, listens with patience and does not disappoint you with her first-rate-results.”
John Mattison | Plant Manager

Proficient on both a Mac and a PC with thorough knowledge of Camera equipment.

Education
International Academy of Design | Computer Graphics Diploma (Honors) | 2003
Fanshawe College | Advanced Commercial Photography Diploma | 1997
Fanshawe College | Photography Diploma | 1996

Awards
Award of Merit | International Academy of Design | 2003
For achieving academic excellence in the Computer Graphics Program
Award of Merit | International Academy of Design | 2003
For perfect attendance during the program
Skills (2) Rating
Graphic Design
Photo Editing