I am a conceptual, creative quick-thinker! I enjoy writing through-the-line and currently write all forms of print and web copy as well as radio and AV copy and social media implementation. I enjoy what I currently do to the point of being overzealous. I continuously seek new challenges that will stretch my creativity and engage my over active imagination.
WORK EXPERIENCE
Copy Writer & Communications – iMedia (Pty) Ltd
Duties/Responsibilities Through-the-line copy writing,
Internal & external communication,
Marketing, social media implementation & management, SEO, SMS, blogging, Creative directing, editing, proof
Reading, direct marketing, brand
Management
Copy writer & Proof reader – Global Mouse advertising agency
Duties/Responsibilities Below the line copy writing, proof
Reading for Discovery, copy editing
Freelance copy editing, copy writing & proof reading
Duties/Responsibilities Copy writing, editing & proof reading
For various clients with particular
Emphasis on travel writing, brochure
Writing, technical writing, web copy, SEO and direct-sales marketing
Personal & Group Fitness Trainer – various private gyms
Period of employment 2001 – 2010
Type of employment Contract/freelance
Duties/Responsibilities Personal & Group fitness training
Reason for leaving To pursue copy writing on a full time
Basis
QUALIFICATIONS
Bachelor of Arts, Linguistics & Literature
(specialising in Document Design)
Year Completed 2004
Education level Degree
Final Year Subjects English, Linguistics
Institution UNISA
Location South Africa
SKILL SET
Copy writing, editing, proof reading Current Extensive 2 - 5 years
MS Excel, Word, PowerPoint Current Expert 2-10 years
Windows 2000, E-mail, Internet Current Expert 2-10 years
Linux Current Expert 1 - 2 years
Conceptualisation of campaigns Current Extensive 1 - 2 years
Creative Directing Current Basic 1 - 2 years
SEO Copywriting Current Extensive 2 - 5 years
Blogging and social media Current Extensive 2 - 5 years
Open Office Current Expert 1 - 2 years
Article research and writing Current Extensive 2 - 5 years
Social Media management Current Extensive 1 - 2 years
Internal Communication Current Extensive 1 - 2 years
CAREER HIGHLIGHTS
Contributing copy writing and research to a travel information booklet that was a finalist in the 2010 Loerie Awards.
Managing a marketing campaign and writing the copy thereof for an African mall which saw the roll out of billboards, flyers, radio adverts and various press releases and editorials.
Implementing and managing various social media and blogging channels.
Writing a voice over for an AV that was flighted at the 2010 SWC Fan Fest.
INTERESTS/HOBBIES
Writing, reading, digital media, brand management, marketing, public relations, social media, researching, fitness, crafts.