Andrew Feola

Freelance Copywriter & Social Marketer

Location:Briarcliff Manor, New York, United States
2 Skills
Andrew N. Feola - (347) 920-0925

EDUCATION Pace University, Lubin School of Business, Pleasantville,NY
Bachelor of Business Administration Expected June 2012
Major: International Marketing Minor: Italian Studies
GPA: 3.1

Study Abroad: Richmond University, Rome Italy Fall 2010
Coursework in International Economics, Italian Language & Culture and Art

ACTIVITIES Delta Upsilon International Fraternity, Inc.
Pace University Tennis Team
Delta Sigma Pi International Business Fraternity
Pace Association for Collegiate Entrepreneurs (P.A.C.E.)
Lubin Business Association

International Marketing, Fundamentals of Advertising and Promotion, Consumer Behavior, Financial Management, Direct Marketing, Ad Team, Principles of Marketing

Fundamentals of Advertising and Promotion
• Designed an in-depth marketing campaign for Jose Cuervo
• Formulated a precise marketing plan
• Conducted detailed market research and utilized the ROI strategy
• Calculated a complete marketing budget

Principles of Marketing
• Researched the marketing strategy for Major League Lacrosse
• Identified their marketing program for product, price, promotion and place
• Examined market-product focus including objectives, target markets and points of difference
• Performed a SWOT Analysis

EMI Music Group, New York, NY Sept. 11’- Nov. 11’
Customer Marketing Intern
• Maintained and distributed retail sales reports
• Updated Amazon/iTunes rankings chart
• Created and monitored tour reports
• Helped with daily administrative duties

My Sports Dreams, Bedford Hills, NY March 11’- May 11’
Marketing Intern
• Utilized social media to contact target market
• Used Facebook and Twitter as an effective marketing tool
• Performed market research/analysis
• Updated and re-organized client database

Parking Systems Inc., Staten Island, NY 2007-2011
Valet/Assistant Manager (Seasonal)
• Work in fast-paced environment, accommodating up to 200 patrons daily
• Communicate effectively with management and staff
• Ensured the security of the customer’s property
• Provided first-rate service to encourage repeat business from our clients

-References upon request
Skills (2) Rating
Social Marketing