Corrie Allen

Freelance Article Writer & Blog Writer

Location:United States
2 Skills

Research & Writing
Skilled at writing for professional, specialist, or general lay audiences
Designed focus groups: Drafted methodology and facilitation documents, coordinated logistics, conducted analysis, drafted outcomes reports
Have authored various collateral materials and all varieties of copy to influence target audiences
Conducted preliminary surveys and research necessary for the founding of a rural health center in India
Produced grant proposal for Bolivian housing project on behalf of UNAID

Digital Production
Brainstormed campaign/concepts with teams and developed programs, corresponding budgets. Initiated and led creative brief process with client and technical teams, as needed
Developed plans to source, catalogue and leverage organization’s existing AV assets, optimize available budgets, and be poised for new media opportunities
Sourced and managed consultants and third party-vendors (e.g., videographers, photographers, illustrators).
Wrote and edited storyboards and scripts for program videos, podcasts
Advised web site development teams on client needs, priorities with regard to deliverables such as wireframes., conformity with visual identities
Developed social media strategies, guidelines & plans for clients operating in complex regulatory environments.
Oversaw program analytics reports measuring program success (integrating the latest technological tools) and offering insights informing future activity

Public Relations
Skilled at conceiving and executing comprehensive communications programs, from audience identification to strategy, tactics and measurement
Adept at securing publicity in every news medium (TV, print, radio, internet). Print placements include front pages of “Wall Street Journal,” and “The Washington Post”
Media trained key opinion leaders and subject experts; managed talent onsite & in “on the record” environments
Former clients: P&G Beauty, The Kennedy Kreiger Institute, Organon Women’s Health Division, the American Association for the Advancement of Science, the American Diabetes Association
Developed and delivered new business proposals resulting in some of firm’s largest and longest-standing clients.
Co-recipient of PRSA-NCC’s Thoth Award for work with The Kennedy Krieger Institute launching the Interactive Autism Network (Thoth category: Marketing Consumer Products and Services)
Led employee workshops including speaker triainning a weekly organizational improvement group

Independent PR Consultant, Washington DC 2009-Present
Account Supervisor, Spectrum Science Communications, Washington, DC 2005-2009
Public Relations Manager, Leiner Health Products, Carson, CA 2003-2004
Communications Coordinator, National Association of Chain Drug Stores, Alexandria, VA 2001-2003

M.Sc., Women, International Development and Administration, University of York, UK, 2000. Degree awarded “with distinction” (British university system’s highest honor). Recipient of Macmillan Publishers Prize for “Women’s Studies Most Outstanding Masters Student of the Year.”

B.A., Political Science, Humboldt State University, Arcata, California, 1998. Presidential Scholar – 3.78 cumulative GPA
Skills (2) Rating
Article Writing
Blog Writing