I am currently working as online community manager. I handle the social media strategy and implementation for 2 large South African radio stations in South Africa, My passion is social media, and I would love take on any new work in the field.
WORK EXPERIENCE
DATE:October 2009 to current
Kagiso Media Convergence
Role: Junior Community Manager
MAIN RESPONSIBILITIES:
• Social Media (East Coast Radio, Jacarandafm,HowzitMSN,Ja.fm)
• Viral Marketing
• Social Media Strategy
• Community Building and Engagement
• Development and optimisation of Facebook Fan Pages
• Cutting edge knowledge of the evolving Social Media space(Facebook, Twitter, YouTube, Foursquare)
• Online Reputation Management
• Website Design and Development
• Testing user experience and usability
• Online Copywriting and WebPR
• Producing and populating website content
• Web Analytics and Conversion Optimisation
• Search Engine Optimisation
• Keyword Research
• Mobile Marketing
• Email Marketing (Newsletters)
• Moderation of User Generated Content
• Online Support
SKILLS GAINED:
• A good understanding of the web and social media platforms
• Working knowledge of and experience with online measurement platforms (including but not limited to Google Analytics, Nielsen, Crazy Egg, Radian6, Mobius, Facebook Insights and Youtube Insights)
• Identify and analyze issues, patterns and trends in customer requests & site performance
• Working experience of content management systems (Cambrient,Wordpress and Gloo)
• Understanding of SEO & Online publishing
• Positive, upbeat, can-do, professional and responsible attitude
• Problem-solving
• Commitment to high quality customer service
• Interpersonal and communication skills
• Good time management and organisational skills
• Flexibility and the capacity to juggle many responsibilities
DATE:January 2009 to September 2009
Popimedia (PTY) LTD
Role: Media Assistant
MAIN RESPONSIBILITIES:
• Concept generation for advertising campaigns
• Researching of online trends in social networking
• Online copywriting
• Competitor Analysis
• Website monitoring
• Generating sales leads and sales
• Event planning, exhibitions specifically
• Magazine distribution and circulation
SKILLS GAINED:
•Basic web development on programmes such as Gimp and
Dreamweaver and Adobe Flash.
• Copywriting
• Sales experience
• Multi-tasking
• Project Management
• Time Management
• Interpersonal skills
• Research skills
• General administration
• Organisational skills
DATE:June 2008 to July 2008
Kairos Magazine
Role: Assistant to Editor
MAIN RESPONSIBILITIES:
• Media sales
• Managing databases
• Online circulation of magazine
• Photography
• Brainstorming
• Trend analysis
• Conducting of interviews for articles
SKILLS GAINED:
• Copywriting
• Basic magazine photography
• Sales
• Networking
• Managing of databases
DATE November 2007 to February 2008
Foodspec (Pty) Ltd
Role: Assistant to Marketing and Sales Manager
MAIN RESPONSIBILTIES:
• Assisting sales manager with market research
• Basic advert design
• Relationship marketing and organization
• Distribution of corporate gifts to customers
SKILLS GAINED:
• Basic market research skills
• Internet research
• Liaising with suppliers
• Basic time and project skill
SOCIAL MEDIA PROFILE
Follow me on Twitter: @natasharamasray
Facebook Profile: http://www.facebook.com/profile.php?id=726551084
Linked In Profile: http://www.linkedin.com/profile/edit?trk=hb_tab_pro_top
Admin of the following fan pages: Jacaranda94.2
East Coast Radio
Feelgood
MSN South Africa
Zalebs
Ja.fm
Twitter Accounts: @Ecr9495
@Jacaranda94.2
@Jafmtunehom
@HowzitMSN
Articles: Howzit.MSN and Moralfibre
The Fate of the Twitter Fail Whale:
http://news.za.msn.com/article.aspx?cp-documentid=154237254
10 Facebook Tips, Tricks and Hacks: http://moralfibre.co.za/2011/01/28/10-facebook-tips-tricks-and-hacks/
Top 10 Celebrities to Follow on Twitter:
http://news.za.msn.com/gallery.aspx?cp-documentid=154594599
How Old Spice Became a Legend in Social Media
http://news.za.msn.com/article.aspx?cp-documentid=154163024
Have You Checked Into Foursquare ?
http://moralfibre.co.za/2011/02/11/have-you-checked-into-foursquare/
How To Stalk That Special Someone Online:
http://news.za.msn.com/article.aspx?cp-documentid=154320272
10 Reasons Not to Celebrate Valentine’s Day: http://entertainment.za.msn.com/Christmas%202010/articles.aspx?cp-documentid=156086012
Puma takes on FIFA, and wins:
http://businessnews.za.msn.com/article.aspx?cp-documentid=154035651
JA.FM:The Future of Online Radio in South Africa
http://moralfibre.co.za/2011/03/03/ja-fmthe-future-of-online-radio-in-south-africa/
INTERESTS:
• Social Networks : I love joining, interacting and reading up on social media.
• Reading: The Google Story, Accidental Billionaires, 101 Content Marketing Tips, Spud
• Cinema: going to cinema with friends; discussing film; reading critical works.
• Literature: continue to pursue this interest by reading a diverse range of texts.
• Music: listening to many different genres of music and going to gigs.
• Theatre: frequent the theatre at least once a month.
• Television: watching intelligent drama, sport and documentaries.
Travelling: Paris, London, Rome, Spain, Switzerland, Singapore, Tanzania, Mauritius and
• Spanish Islands.