Graham Boden

Freelance Marketer & Business Manager

Location:South Africa /, Auckland, New Zealand
2 Skills
I am an accomplished international consumer marketing director and customer relationship manager, with commercial skills in sales, category marketing and customer key account development, experienced building brands across consumer goods B2C, corporate brands and financial services, retailing and service industry delivery, leading brand turnaround and customer transformation.

Strengths in strategic planning and leadership of marketing teams across countries to increase market share and achieve incremental revenue growth, supporting customer relationship development, brand growth through integrated marketing initiatives to achieve business objectives, with a focus on leading project teams against deadlines and within budget parameters.

Skilled in Product, market and business development achievements, integrated cross functional teams, developed market growth strategies, new product launches, revenue delivery and customer channel improvements. Excellence in staff leadership and personal development of team of commercial professionals.
Skills (2) Rating
Business Management