Diane Rose

Freelance Advertising Freelancer & Marketer

134
Location:Deltona, Florida, United States
Profile:https://www.freelanced.com/dmrose
0
Kudos
4.0
2 Skills
$30
Rate/Hr
SKILLS:
Advertising, Branding, Copywriting, Graphic Design, Marketing, Public Relations, Media Buying, Trade Show Management, Social Media (Facebook), Mac & PC, Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat Pro), Apple Pages, Constant Contact, Delivra, Gmail, Google Analytics, Basic HTML, Joomla, Lotus Notes, Microsoft Adwords, Microsoft Word, Microsoft Excel, Outlook, PowerPoint, ProTools, Quark Xpress, SEO, Windows Movie Maker, WordPress.

EDUCATION:
Rhode Island School of Design, Providence, RI
2006 Graduate Advertising & Print Design
 
Johnson & Wales University, Providence, RI
1997 Associate Degree/Sales Management

EXPERIENCE:
MARKETING & BUSINESS DEVELOPMENT MANAGER?HURLEY CHRYSLER AND TRAFFIC COP, LLC, DELAND, FL?OCTOBER 2014 TO APRIL 2015
Managed marketing for both Hurley Chrysler automobile dealership and Traffic Cop CRM software company 
Directed report to Owner/Business Partner; liaison with all company departments 
Managed websites through WordPress and Dealer.com
Created and executed all sales promotions, including print, email, digital, and direct mail 
Used social media (Facebook) to promote dealership and Traffic Cop CRM software
Designed and produced company graphics, promotional items, and collateral materials 
Managed company events, on and offsite 
Managed company sponsorships and charitable contributions  
Developed relationships with industry media outlets for promotional advertising and public relations  
Developed partnerships with outside agencies and vendors 
Managed company websites content and social media 
Created and distributed company press releases 
Proven ability to work independently or as part of a team

MARKETING SPECIALIST, PROGRESSIVE AERODYNE—TAVARES, FL
JANUARY 2014 - OCTOBER 2014 (Contractor)
Performed strategic planning and management of company marketing plan
Raised awareness of company brand through effective and creative marketing
Developed website design and manage website content through Joomla
Created and executed advertising including print, email, and direct mail
Designed and produced company graphic projects and promotional materials
Managed all company trade shows
Directly reported to company CEO; liaison with all company departments
Created effective, targeted copy for all company marketing efforts
Developed relationships with outside vendors and media outlets
Researched, wrote, and distributed company press releases

SALES REPRESENTATIVE
FOXBORO CHEESE COMPANY — FOXBORO, MA
JUNE 2013 - OCTOBER 2013
Performed sales function at outdoor farmer’s markets throughout Massachusetts
Set up and dismantled market set up
Responsible for storage and inventory of fresh and frozen food 
Created attractive table display
Greeted customers and provided fresh food samples
Informed customers of company and product details
Answered all customer inquiries

EDITOR, WORDSMITH PROS — TAUNTON, MA
AUGUST 2012 - JUNE 2013
Edited consumer reports for corporate and retail clients, including restaurants, retail stores, service organizations and more.

ADVERTISING MANAGER, COOLEY GROUP — PAWTUCKET, RI
MARCH 2001 - MARCH 2012
Managed the planning, development, and execution of advertising campaigns
Saved company in excess of $1M by bringing advertising, trade show, and website services in-house
Increased sample response time to customers 100% with development and management of fulfillment
Effectively managed $500K annual advertising budget
Designed, developed and produced all company graphics, product logos and collateral materials
Direct report to President/CEO; liaison with all company departments and executive management
Accountable for all revenue performance for brand building through digital marketing
Created and executed all sales promotions including print, email and direct mail
Designed, wrote copy and created all company advertising
Promoted corporate brand image through effective advertisement strategies
Managed all company trade shows including, graphics, signage, vendor services, setup and dismantle
Developed relationships with industry media outlets for promotional advertising and public relations
Supervised support staff for advertising projects
Developed partnerships with outside agencies and vendors
Managed company website content and social media
Liaison with corporate attorneys to manage trademarks for new and existing products
Administered customer database management system
Writer and editor of corporate employee newsletter
Developed and managed corporate sample/literature fulfillment service
Created company press releases and product application articles

VOLUNTEER AND BOARD MEMBER
WINSLOW FARM ANIMAL SANCTUARY – NORTON, MA
June 2003 – Current
Create electronic email newsletters, announcements and donation solicitations
Performed care and feeding of a wide variety of farm animals
Created marketing collateral to promote brand image
Raised awareness of sanctuary via email, events and press communications
Cleaned sanctuary grounds
Supervised sanctuary volunteers
Participated in all sanctuary events
Skills (2) Rating
Advertising
Marketing