Heather Dailey

Freelance Article Writer & Blog Writer

Location:Sydney, New South Wales, Australia
2 Skills

I have always excelled in writing and have a love of the effects words and structure can produce stories and truly affect readers that has followed me throughout my many careers.
I would be thrilled to assist any company convey their stories to their audience whether it be a short brand story, a description, or even just a word.


Cirrus Media Sydney, NSW
Cirrus Media is Australia’s largest B2B media company and magazine publisher, based in Sydney, Australia.

Sales Manager February 2015 – July 2015

• B2B telesales, managing accounts and sourcing new business
• Client relationship management from booking on to events, organising attendance, managing schedule and meetings on the day
• Lead in Future Marketing & CX event
• Input in operations, marketing leading up to event
• Delegate acquisition

Marcus Evans Sydney, NSW
Marcus Evans is one of the world's leading providers and promoters of global summits strategic conferences, professional training, in-Company training, business-to-business congresses, sports hospitality and on-line information

Assistant Manager Jan 2014 - Present
Team Leader March 2013-Jan2014
Senior Sales Executive July 2012-March 2013

• B2B telesales, contacting existing and potential attendees about summits, events, training and other products and services.
• Source relevant and suitable potential clients for respective summit industry
• Manage end-to-end client relationships
• Extensive market research of relevant and upcoming industry topics
• Event management of three day summits for up to 200 attendees
• Train and manage sales team and ensure they meet targets and improve performance
• Responsible for client contract renewal


• Top monthly sales performance on 8 different occasions
• Met yearly sales targets of $550k + achieved for two consecutive years
• Retaining exsiting clients and always receiving positive feedback
• Promotion to Senior Sales Executive after 2 months
• Promotion to Team Leader March 2013
• Promotion to Assistant Sales Manager January 2014

Spring Street Medical Centre Sydney, NSW
Practice Manager January 2012 – July 2012

• Booking/billing patients
• Daily use of Microsoft Outlook and Excel
• Medical supply knowledge, stocking and ordering
• Patient and doctor scheduling
• Responsible for placing patient recalls and follow-up appointments
• Tranaction reports/payroll
• Co-ordinating meetings
• Practice maintenance

DeeJay’s Cafe Sydney, NSW Manager May 2011 – January 2012

• Responsible for stock control, budgets and rostering,
• Menu planning and food preperation
• Merchandising counters and food displays
• Maintaining appropriate stock levels
• Providing and organizing training of staff memebers
• Leading and motivating a small team

Tomorrow’s Dreams Iznajar, Spain
Assistant Manager October 2010 - April 2011

• Executed store promotions
• Scheduled all employee shifts, holidays and co-ordinated duties
• Daily use of Microsoft Outlook for client meetings
• Daily use of Powerpoint for advertising ventures/proposals for new suppliers
• Organized and co-ordinated supplier meetings
• Advised on fashion trends and in-store stock selection
• Assisted in design and execution of store interior and displays

• Received highest daily quota and higher client/customer satisfaction

Little Zone English Kindergarten Institute Seoul, South Korea
Teacher March 2009 - November 2010

• Conducted and controlled classrooms of 8-12 students ranging from age 4 to age 7 as well as afternoon classes of Elementary students from age 10-13
• Responsible for lesson planning and preparation using Powerpoint
• Assisted children outside of the classroom with reading and homework
• Responsible for arranging and executing lesson plans and classroom as well as holiday performance material
• Daily filing of children’s reports, homework, incident reports etc.

Boston ESL English Institute Jeonju, South Korea
Teacher December 2007- December 2008

• Conducted and controlled classes of 8-12 students ranging in ages from 8 to adult conversation classes
• Responsible for lesson management and preparation as well as input in curriculum
• General administrative duties pertaining to children’s personal files
• Monthly report writing

Advertising and Design Department, Brock University St. Catharines, Canada
Administrator/Advertising June 2006 - May 2007

• Filing, faxing and scanning of documents to clients as well as internally
• Market research- determine effective, popular pubications and market types
• Assisted team with any ad hoc administrative duties
• Cold and warm calls to sell advertising space
• Assisted in the design of advertisements using Adobe InDesign
• Organized and conducted client meetings to discuss the plan and execution of clients’ advertising needs

• Received Employee of the Year (maintained ad revenue above quota weekly)

Education & Achievements

Honours B.A Communications Popular Culture
Brock University, St. Catharines, ON September 2003-May 2007
First Year General Major
Concordia University, Montreal, QU September 2002-May 2003
OAC Honours
Skills (2) Rating
Article Writing
Blog Writing