Charles McNeill

Freelance Cartoonist & Drawer

1617
Location:London, London, United Kingdom
Profile:https://www.freelanced.com/charlesmcneill
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2 Skills
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CHARLES McNEILL
www.charlesmcneill.wordpress.com
charles.t.mcneill@gmail.com

PUBLICATION
June 2011 -- V Magazine, V71 ('Drawn This Way' Contest winner, illustration published alongside Lady Gaga's debut column as a fashion critic)

EDUCATION
2006-2010 University of St Andrews (St Andrews, Scotland)
MA (Scottish) Honours Psychology (2.1); British Psychological Society Member

WORK EXPERIENCE
April 2011 – present MPG Media Contacts—Account Executive (London, England)
• Created and maintained digital campaigns (search & display) for a £20mill media account
• Established strong client and media relationships to execute effective marketing strategies and to guarantee successful return of investments
• Responsible for daily revenue reports, display plans and search optimisations
• Trained weekly on audience profiling, creative, media channels and marketing tools (Google Adwords, DART Search, DFA, Kenshoo)

Sept 2010 – Nov 2010 Media Junction—Digital Advertising & Research Intern (London, England)
• Conducted a study to understand how different genre-specific concert attendees respond to advertising and how best to promote future events to more focused demographics
• Researched and statistically analysed audience profiles to distinguish optimal brand endorsement opportunities for a leading British dance group
• Analysed current market research about the profound impacts and psychological benefits of digital advertising

2007-2010 St Andrews Student Newspaper, The Saint—Head Cartoonist, Reviewer (St Andrews, UK)
• Created tangible cartoon interpretations of features articles
• Wrote biweekly articles for the Film & Music Review section and weekly installments for its online blog under tight deadlines

Proficient in Microsoft Office (Word, Excel & Powerpoint), Google Adwords, Photoshop, Printshop
Skills (2) Rating
Cartooning
Drawing