Irena Mnatsakanyan

Freelance Presentation Designer & Resume Writer

Location:Berlin, Berlin, Germany
2 Skills

Marital Status?Single
Date of Birth?16/05/1982

Dates (from – to) 2010-2011(to be completed)
Name and type of organization providing education an
training University of Applied Sciences, Germany

Title of qualification to be awarded Master in European Studies

Dates (from – to) 2003-2005
Name and type of organization providing education and training American University of Armenia
School of Business and Management
Acquired Skills and Competences:
? Familiarity with using Statistical Implications when analyzing various complex data and information
? Ability to use advanced negotiation and critical thinking skills in everyday situations
? Profound knowledge in Strategic Marketing Planning, Advanced Consumer Research, Product Development and Pricing
? Advanced leadership and communication skills

Title of qualification ? MBA

Dates (from – to) 1999-2003
Name and type of organization providing education and training Yerevan State University
Faculty of International Economics
Acquired Skills and Competences:
? International Trade
? Macroeconomics, Microeconomics
? Probability Theory and Statistics Methods
? Basic concepts of Marketing and Management

Title of qualification
Bachelor of Arts

Dates (from – to) 1989-1999
Name and type of organization providing education and training English School#114 by Khachik Dashtenc
Yerevan, Armenia


Dates (from – to) 12/2005 to 02/2005
Name and type of organization providing education and training DHL-Armenia
Research Area Air Freight Forwarding companies in Armenia

Research outcomes Identified the total market share of the Air Freight
companies in Armenia, conducted advanced competitor research on prices, consumer loyalty and possible promotional schemes and sales volume.

Dates (from – to) 06/2009-07/2009
Name and type of organization providing education and training Mediterranean University-Nicosia,Cyprus
Training Program
Operations Management

Dates (from – to) 13/05/2010-15/05/2010
Name and type of organization providing education and training United Nations Global Compact -Armenia
Training Program Formulation of CSR Strategy


• Dates (from – to) November 2008-May 2010
• Name and address of employer BSC Business Support Center LLC
• Type of business Business Consulting
• Occupation or position Business Consultant
• Main activities and responsibilities ? Responsible for business development consulting
? Developing business plans, promotion
? Conducting market research, surveys, analysis and planning
? Seeking for new potential clients and projects
? Developing project proposals to international and local organizations
? Developing business training modules and providing business trainings
? Running focus groups and facilitating workshops

• Dates (from – to) September 2007-To April 2008
• Name and address of employer Armenia International Airports-ADF Shops
• Type of business Trade
• Occupation or positionion n Commercial Specialist
• Main activities and responsibilities ? Developed sales strategy for each product category
? Forecasted monthly sales per category
? Coordinated sales database development process
? Prepared and organized public presentations
? Prepared weekly and daily reports on sales
? Checked daily sales at DF and Shop Gallery
? Created and monitored Monthly Promotions for each product category
? Designed and sent the promotion signs to printing agency
? Monitirored the stock inventory of products which were in promotion
? Organized and monitored monthly launchings of new perfumes
? Followed the shipment procedure of IOSC goods from Uruguay to Armenia
? Dealed with consignation payments of suppliers

• Dates (from – to) June 2005 –September 2007
• Name and address of employer Star Divide CJSC
• Type of business Trade
• Occupation or position Product Category Specialist
• Main activities and responsibilities ? Developed and maintained category plans and merchandising programs
? Developed and analyzed the optimum store inventory levels to maximize the gross profit margin and inventory turnover
? Established price points for new and existing products
? Conducted sales forecasts to establish action plans for pure and best performers
? Negotiated with manufacturers and vendors for future agreements on product contracts
? Monitored the stock inventory of products in stores
? Determined the location of each brand at shelves
? Designed the new product exhibitions at stores
? Sent monthly sales reports to suppliers

• Dates (from – to) June 2001 to October 2001
• Name and address of employer PLANET HOLLYWOOD (Interexchange Student Program)– Atlantic City New Jersey
• Type of business Service
• Occupation or position held Administrative Assistant


Yerevan State University and Slavonic University
Won the first prize in the Intellectual Brain-RingContest

DAAD(German AcademicExchange Service)
Have been awarded a scholarship for studying in Germany from 2010-2011


? Microsoft Word
? Microsoft Excel
? PowerPoint
? Adobe Photoshop
? Adobe Illustrator
? Email, Internet


? Armenian-Mother Tongue
? English-Fluent
? Russian-Good
? German-Good

1.’’How to start a business in Armenia’’, coauthor 3rd edition, -Yerevan, 2010
2.‘‘CSR guide for Armenian Companies’’- Yerevan, 2010