Matthew Dello Russo

Freelance Copywriter & Proofreader

Location:Corona, California, United States
2 Skills
Content Manager
PRactical ADvantage Communications
Irvine, California
• Provided innovative communication and branding services to local profit and non-profit organizations
• Generated web based content for all outlets, including blog and parent website
• Created, implemented, and executed social media overhaul on all major platforms
• Served as copy editor for all finalized content

Multimedia Copywriter
Weekend Student Adventures
Prague, Czech Republic
• Daily management of all social media platforms
• Feature article writing for company blog and partner websites
• Created and implemented multimedia marketing materials on all social media outlets
• Evaluated new and emerging markets to maximize exposure
• Researched and analyzed emerging low cost flight options
• Aided in development of viable plan for expansion – new locations and hostel partners

Social Media Content Consultant
Prague, Czech Republic
• Served as copy editor for English Language social media posts and content
• Evaluated existing social media strategy and implementation tactics
• Conducted in-depth industry research to identify successful campaigns of competitors controlling major market shares
• Re-created brand image and tone – tailored new content to fit the brand image
• Researched and identified potential avenues to explore for future campaigns, including Pinterest and Tumblr pages

Freelance Journalist
Prague, Czech Republic
• Weekly management of on-location travel journal
• Feature article writing for company blog and affiliates
• Wrote copy for website ads and promotional materials
• Generated and followed through on new location leads and articles
• Researched and pitched trending locations for future spotlights


California State University Fullerton
B.A. - Public Relations
Anglo American University
Prague, Czech Republic
International Public Relations
Skills (2) Rating