SOFTWARE EXPERIENCE: Adobe Premier Pro, Adobe Final Cut Pro, Windows Movie Maker. Daily use in Adobe Creative Suite 5, especially Photoshop.
April 2012 - Jan 2014 Everyware Global, Inc.
Graphic Design and Page Creation: Created compelling website graphics that conveyed consistent brand image and sales messages, site banners for content pages, custom landing pages for PPC and other marketing initiatives. Creative Direction on product photoshoots. Edited product images as well as wrote copy for their descriptions online and in catalog. Contributed to Oneida Ltd's Social Media properties. Designed printed media for package inserts.
Email Creation: Designed and built compelling emails and email templates. Optimized design, content, layout, and maintained email best practices including browser compatibility, subject lines, image placement, and style trend.
User Experience and Usability Enhancements: Continually created pages that enhanced visits and conversion via user experience. Incorporated usability best practices to identify and create strategies for ongoing site improvements.