Benjamin Casiano

Freelance Print Ad Designer & Graphic Designer

Location:Stratford, Connecticut, United States
2 Skills
Benjamin Casiano 2160 Newbold Ave Apt 4E Bronx, NY 10462 914 562 4429  My portfolio on the web:

A hands on designer with strong emphasis in Art Direction and Graphic Design.
Extensive project management expertise includes creative concept to completion, planning, budgeting and implementation. The ability to identify business needs and translate concepts to achieve strategic goals by working directly with the clients. Supervise a team of art directors, graphic designers and production artist including negotiating contracts, assigning work, coordinating photo shoots and managing production schedules.

Freelancing for various clients 2009 - present

Recent Employment:
Amscan (Party City) Elmsford, New York 2006 - 2009
Full time Sr. Graphic Designer. Responsibilities: Creative and production development of Party City package material including collateral / retail and products. Copywriter for various projects.

Rubie’s Costumes Jamaica, New York 2005 - 2006
Freelance Graphic Designer. Responsibilities: The production of catalog and package goods including Point Of Purchase concept development for retail stores.

AIM Alternative & Innovative Marketing  San Diego, California  2004 - 2005
Freelance Creative Director for a Hispanic Multicultural/Ethnic promotion agency.
Contribution: Generated 2 million dollars in new business with Imodium concept design
for guerilla marketing. The same design went on to become a winner of a Gold Reggie award
in promotions. Accounts: Johnson & Johnson (Pepcid, Imodium, Mylanta and Ensure)

World Wrestling Entertainment (The World)  New York City, New York  2002 - 2003
Sr. Art Director for the entire NY venue. (restaurant, retail & box office)
Job Description: All creative, copywriter & production development for advertising, promotions/collateral & direct mail. This includes design presentation for the WWE marquee outside in Time Square.

Digital Grafx  Danbury, Connecticut  1999 - 2002
Promotions Creative Director in print, collateral / point of purchase, b to b advertising & corporate identity. Job Description: Supervisor of creative/production team. Manage & developed concepts material beginning from black/white drawings right into final digital mechanical. This includes copywriting & proofreading. Accounts: Campbell's Soup, Franco-American, V-8 Splash & Heinz products.

Diamond / Lowe & Partners  New York City, New York 1998 - 1999
Art Director in promotions. Responsibilities: Developer of new concept material including finalizing all digital mechanical. Accounts: Denny's & Sauza Tequila.

Mezzina / Brown Inc.  New York City, New York  1995 - 1998
Promotions Sr. Art Director for print, collateral, appointed merchant materials & packaging.
Responsibilities: Developed, execute, manage & oversee all concept layouts right into final production. Supervisor of six assistant art directors within the promotions team. Account: R.J. Reynolds/Nabisco.

Lois / USA  New York City, New York  1994 - 1995
Art Director in general advertising. Accounts: Minolta & Christie's AuctionHouse.

Young & Rubicam  New York City, New York  1992 - 1994
Art Director in general advertising. Accounts: Phillip Morris, Kraft/General Foods.

Pratt Institute Brooklyn, New York Bachelors in Fine Arts (Communication Design)

Photoshop, Illustrator, InDesign, QuarkXPress & Flash
Skills (2) Rating
Print Ad Design
Graphic Design