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Sandra Faleris

Freelance Writer, Copywriter, & More

Location:San Diego, California, United States
Phone: 6198868818
4 Skills
Sandra Faleris

Writing: Feature articles, Scripts, Top Lists, Web Content, Press, Advertising, Email Campaigns, Crowdfunding Campaigns, Video Scripts, social media campaigns, business/marketing/financial/operation plans

Directing: Creative, Admin, Marketing teams: Time management, forward- thinking/planning, clear objectives, results-orientation, multi-tasking second-nature, participatory style

Technical: SEO, metrics (analytics), social media, optimized blogs/articles, most software, ebook formatting, slide shows, videos, workshops

Production: Knowledge and experience in all forms of production: website, online, print, broadcast, video, white board animation, press release distribution, keyword planning

Research: Conduct quantitative and qualitative research studies

Work History:

Writer & Marketer 11/10 - Present
Creative and business writing: screenplay analysis/writing/marketing, advertising
campaigns, digital media and campaigns, press materials, editing

Expressly Gourmet 01/89 - 11/10
Integrated Marketing, Advertising, Business Development, Strategic Planning,
Product/Service Development, Technology, Regulatory, Operations.
Grew the company to $4 million in revenue; received frequent offers to sell. Sold 11/10.

Gable Group Advertising 10/86 - 09/88
Vice President/Creative Director—Writer
Business Development, Creative Development, Management, Client Liaison,
Brought in over $3 million in advertising clients, including:
20th Century Fox, Cox Cable, Hobie Cat

Needham Harper Worldwide 10-80 - 09/86
Vice President
Business development, concept development, management, client presentations
Directed over $16 million in client advertising expenditures

Education: BBA - Western Michigan University with focus in Advertising/ Marketing/ Business
Certified: Neuro-linguistic programming and Copy editing