I am an experienced (20+ years), self-motivated marketing communications professional who also enjoys writing short-stories and magazine articles. My degree is in technical writing, and I spent my early years translating technical articles into magazine articles that mainstream users would find interesting and useful.
I have worked at nearly every level in the marketing communications field. I have developed and implemented marketing communications programs; provided C-level communications support; developed and managed PR campaigns; developed and managed customer loyalty programs; designed and executed corporate events both in the US and internationally; created and developed print, broadcast, web, and direct mail advertising; designed and managed trade show activities; and much more.
Currently, I am an Executive Communications Manager at Cisco, supporting Cisco Consumer Products Sales and Marketing executives. Whether in the form of an email, a PowerPoint presentation, a speech, or an interview, I advise executives on content and clairty of their message and ensure their message is consistent with the overall company message. My goal is to be a trusted business advisor for executives, serving as a communications liaison with other organizations. I also manage all of the Sales events both in the US and internationally.
Previously, I was responsible for Corporate Competitive Media Relations with Hewlett-Packard, which required anticipating and interpreting competitor’s activities and discussing those findings with the media to deposition our competitors in the market place.
Prior to this position, I developed Compaq’s first Regional Public Relations program, working with executives and customers to provide a local slant to HP’s corporate PR initiatives. I started with responsibility for all regional PR in 14 states in the central US, which grew to 34 states by the time I left this position.
Regardless of the marketing or communication role, I have a passion for creating compelling communications that connect with audiences for maximum impact.