Erin Mcparland

Freelance Ad Designer & Brochure Designer

Location:Brooklyn, New York, United States
2 Skills
Agency 212 - Creative Director Sept 2010 - Present
Erin McParland
525 Union Ave
Apt 2b Brooklyn, NY 11211 917.517.7857
Supervise team in the creation and development of all branding including key art, logo & character design and development.. Design and develop all corresponding materials including: websites, internet banners, email blasts, social media content,
advertising, (TV print & outdoor) direct mail, collateral and merchandising.
Clients Include: Film Festivals, Cultural Institutions, Live Events, Theater, Publishing and Music.
M Barry and Co - Creative Director 2008 - 2010
Created and developed advertising, promotional & marketing campaigns Clients Included: Amalgamated Banks, AXA Equitable, Capital One Banks
The Joey Company - Associate Creative Director 2006 - 2008
Created and developed advertising & marketing campaigns for national and international brands across all mediums including: internet, broadcast, print, direct mail & outdoor Clients Included: DCH Auto Group, First Response, Gold Bond, Icy Hot, Nair, PURE Homeowners Insurance
Young and Rubicam—Senior Art Director 1995-2005
Developed National TV and Print campaigns for multiple clients including: Advil, Berlex Laboratories, Blockbuster, Colgate, Dannon, Fisher Price, Merck & Co, People Magazine, Sears, Xerox
Saatchi&Saatchi/HMG—Sr. Art Director 1993-1995
Managed Art Directors Designers and Production for Promotional and POS materials. Developed yearly promotional parties concepts and events. Clients Included: Beefeater Gin, Danaka Vodka, Hardees, Maxell and Nathan’s
Griffin Bacal—Design Director, Art Director 1991-1993
Managed team in all design developed in the promotional division within the advertising agency. Clients Included: Sharp Electronics, Mattel Toys, Stride Rite Shoes
Parham Santana—Graphic Designer 1990-1991
Package Design, Collateral Materials, Product Design, Developed and Designed Licensed Products Clients Included: Swatch Watch, Coca-Cola Clothes
Clairol Inc.—Graphic Designer 1989-1990
Packaging and promotion
Pratt Institute BFA Graphic Design
Adobe CS6 and Microsoft office
Skills (2) Rating
Ad Design
Brochure Design