Tina Higgins

Freelance Ad Designer & Brochure Designer

Location:Iselin, New Jersey, United States
2 Skills
89 Plymouth Drive, Iselin, New Jersey 08830 732.259.0917 christina_higgins@comcast.net


Senior Art Director, Art Director, Creative Associate
JL Shapiro Associates Edison, New Jersey
October 1995—December 2012
Manage projects throughout the full creative process across a variety of media at this healthcare marketing and medical communications agency. Work with project team in the development of persuasive and visually compelling designs that support the branding initiatives of pharmaceutical clientele. Work includes product monographs, technical summaries, exhibit panels, detail aids, scientific posters, direct mail pieces, collateral, email blasts, and clinical trial patient recruitment and retention materials. Maintain production schedules and coordinate freelance talent.

Health Education Strategies Coordinator
Medical Doctors + Designers USA Westfield, New Jersey
December 1994—July 1995
Conceptualize and design innovative communication tools at this internationally-based health education agency. Conduct market research and work with account team to create audience-relevant education programs and physician counseling tools that support initiatives of pharmaceutical clientele. Editor of corporate newsletter.

Graphic Designer/Trafficking Coordinator
The Initio Group North Bergen, New Jersey
November 1993—December 1994
Design catalogs, advertisements, and direct-to-consumer marketing pieces. Liaise with buyers and copywriters. Assist Creative Director with planning and styling of photo shoots, both in-house and location. Traffic all phases of production.

Public Relations, Media, and Marketing Coordinator
Memorial Medical Center South Amboy, New Jersey
March 1992—November 1993
Coordinate public relations and marketing initiatives for this acute care and mental health facility. Design and write copy for patient brochures, print advertisements, signage, and other promotional materials. Develop and direct all phases of community health and education programs, including Speakers Bureau, Health Fairs, and Senior Walking Program. Establish and maintain press relationships to capitalize on editorial opportunities. Editor for monthly employee newsletter and quarterly community newsletter.

Studio Artist
Barbara George Collection Edison, New Jersey
July 1991—January 1992
Design page layouts under strict deadlines for 33 books produced annually at this upscale fashion and giftware catalog house. Act jointly with Creative Director and buyers on presentations. Work in conjunction with in-house photographer to build sets and style tabletop shots. Design outlet store print advertisements.

Editorial Assistant
Baseball Update Magazine Lido Beach, New York
February 1991—May 1991
Work with writers, production staff, and advertisers to help ensure a coordinated and timely monthly publication of this 60-page, nationally circulated magazine featuring news and commentary on the business of baseball.

InDesign, Photoshop, Illustrator, QuarkXpress, Word, Acrobat

Hofstra University, Hempstead, New York
Bachelor’s Degree, Communication Arts and Media Studies

Skills (2) Rating
Ad Design
Brochure Design