I am a marketing executive with more than 20 years experience in branding, advertising, public relations, copywriting, design, web development, licensing, and social media.
As a marketer and as an entrepreneur, I am an enthusiastic self-starter with a strong initiative and ability to thrive in a growing environment. With 20 years experience working in a variety of roles as an Internet entrepreneur, marketing and pubic relations consultant, and as a marketing executive for a consumer products manufacturer I have fine-tuned my project management skills, honing in on being resourceful and strategically creative within tight time and budget constraints.
I am capable of developing, leading, and driving marketing strategy and programs across many different marketing communication channels, including brand management, advertising, public relations, direct mail, web, and social media. Fluent with social media platforms such as Facebook, Twitter and Pinterest, I have experience in building a significant following online, and in reaching out to current and new markets through blogging & writing. My writing skills extend beyond social media and the web to printed materials and public relations where I have built relationships with editors from national publications, obtaining free and highly visible placement for products.
I have impeccable written and spoken communications skills, and have a strong aesthetic sensibility in visual design. I am customer and brand sensitive, and am able to spot new opportunities and innovate around them.
In short, I am driven, creative, and strategic.
I am excited by how great marketing can position a company and help it grow. There is nothing that I love more than rolling up my sleeves, thinking outside the box, and having fun by doing great work.