Larry Loeb

Freelance Marketer & Blog Writer

1106
Location:Wallingford, Connecticut, United States
Profile:https://www.freelanced.com/larryloeb
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2 Skills
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OBJECTIVE

To use my corporate communications experience, my SEO and web usability knowledge, and my Fortune 500 experience.

EMPLOYMENT HISTORY

Columnist

Columnist, "Tech" section, Newark Star-Ledger, 1996-1997. Wrote Macintosh centered column

Columnist, Internet Business Analyst (U.K.), 1996-1997. "Larry Loeb's Letter from America" column on US business trends.

Columnist, ITworld, IDG publications, 1999-2001

Columnist, IBM.com/developerworks. 1999-2007

Columnist informIT.com, 2004-2005

Columnist , eWeek.com , 2005-2006. Concentrated on security matters.

Feature Articles: Too numerous to list including the following publications: MacUser, Macintosh Today, MacWorld, VARBusiness, Internet World , Newark Star-Ledger, Internet Business Analyst (U.K.), Sm@art Reseller, Solutions Integrator, Home/Office Computing

2007-Present: Use of my healthcare provider skills and contribution to blogs.

Online

Editor, The Macintosh Exchange on BIX, 1988-1992
Electronic publication. Operational responsibility. Managed staff and marketed the service.

Online Editor, VARBusiness Information Exchange on BIX,1993-1994
Electronic publication. Operational and budget responsibility. Internet interfacing and gateways constructed.

Editor-In-Chief, The iWORLD Letter , 1995. Online Internet publication

Print
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Consulting Editor, BYTE ,1989-1993 Involved in technical articles and news reports.

Contributor, BYTEWeek,1989-1992 Newsletter with analysis of late-breaking industry news.

Contributing Editor, Circuit Cellar Ink, 1990-91

Technical Editor, "Guide to PageMaker",Que Books,1992

Senior Editor, WebWeek, 1995 Started up publication through first 4 issues.

Other
Program Committee, 7th Annual IEEE Workshop on Information Assurance, 2006

Subject Matter Expert, Information Assurance Technology Analysis Center, Department of Defense

Books

Author, Secure Electronic Transactions, 1998, Artech House, Boston MA

Author, Hackproofing XML, 2002, Syngress Publishing, Rockland MA

Producing the books involved extensive use of WORD to format and produce, along with Framemaker. This included creation of formatted pages to fit the creative requirements of the book designer, as well as extensive creation of template documents within the books to work with creator content submitted.

EDUCATION

B.S.E. (Electrical), Case Western Reserve University, Cleveland OH, 1971; as well as post-graduate work in healthcare
Skills (2) Rating
Marketing
Blog Writing