Mike Aragon

Freelance UI Designer & UX Designer

Location:Englewood, Colorado, United States
2 Skills
Summary of Skills:
• UI / UX Designer specializing in creating elegant, effective and engaging online experiences
• Collaborate with Product Management and IT teams to create and refine user experience solutions
• Effectively articulate ideas through wireframes and prototypes for proof-of-concept and usability testing
• Define and lead user-centered design processes and approaches for large and small scale projects
• Translate business and user goals into user centered design features as part of an overall solution
• Conduct user testing at various stages of a product life cycle
• Lead internal and client-facing UI/UX design presentations
• Comfortable working with tight deadlines and multiple projects in parallel
• Able to communicate and incorporate user experience best practices and user-centered design throughout the software development life cycle
• Can bridge the communication gap between business, design, infrastructure, developers and the end user.
• Search engine optimization and internet/email marketing.
• HTML, JavaScript, CSS, Fireworks, Dreamweaver, Flash, Illustrator, Photoshop, InDesign and Visio.
• Experienced with agile/scrum software development methodology.
Work Experience
Interaction Designer
Western Union (Financial Services Company) - Englewood, CO November 2010 to Present
• Worked closely with usability team members, content team, product managers, development teams and other internal stakeholders to build storyboards, proof-of-concept mockups, demos and prototypes based on business requirements and goals.
• Developed detailed UI specifications for developers to implement within US and foreign web sites.
• Clearly defined and documented user interaction and guidelines for multi-national web delivery.
• Worked with cross-department teams on A/B testing to improve conversion rates, sales and overall revenue.
• Rapidly develop and wireframes, user-flows and mock-ups of user interfaces web applications based on user/stakeholders requirements.
• Work across multiple departments and vendors to incorporate user centered design while meeting business goals and balancing SDLC (software development life cycle) resources.
• Promote user centered design processes, standards, and best practices within the various projects.
Software Interaction Designer (UI/UX Engineer)
Universal Technical Institute (Higher Education Technical School) - Phoenix, AZ February 2010 to November 2010
• Responsible for design of new and redesign of existing software applications and features with a focus on the user’s experience and interaction with the goal of making the user’s interaction clear and efficient.
• Collaborate with business users, students, and IT peers in the creation of user centric designs, with a focus on creating designs that are not only operational, but also usable and adaptable based on the user’s needs.
• Provide technical leadership, coaching and mentoring to other team members in implementing user centric design principles throughout the SDLC process.
• Cleary articulate complex concepts to a diverse audience.
• Design complex web user interface and application interactions within a Microsoft .net multi-tier environment.
• Lead information architecture data gathering through various methods, such as card sorting, infinity diagramming and prototyping.
• Rapidly develop wireframes and mock-ups of user interfaces for both web and desktop applications based on user/stakeholders requirements.
• Develop storyboards for new applications, modules or functionality.
• Develop UI specifications for internal and external web sites and web applications.
• Work with .net and progress Scrum Teams in designing and developing final Graphical User Interfaces, including multiple interface designs with different skins and form factors.
• Conduct usability testing of new and current interfaces, designs, websites, web and desktop applications.
• Gather information on user metrics from automated tools, surveys, and direct observation.
• Work across multiple departments and vendors to incorporate user centered design while meeting business goals and balancing SDLC (software development life cycle) resources.
Senior Interaction Designer / Web Application Developer
Mind Streams (Education Service company) - Phoenix, AZ August 2008 to February 2010

• Responsible for designing and maintaining all dynamically database driven websites. Responsible for implementing various web and email marketing strategies for a wide range of projects.
• Responsible for creating and maintaining web-based applications, public facing web sites, email and print marketing campaigns.
• Utilized A/B testing for email campaigns to improve lead conversion.
• Customized lead management system updating PHP/SQL code based on user requirements.
• Provided support for web-based applications, public facing web sites and email marketing campaigns using various web based languages and software:
o PHP, HTML, CSS, JavaScript, Flash, Photoshop, InDesign and Fireworks
• Developed wireframes, mock ups, and story boards for new web applications.
• Implemented Open Source CMS (WordPress) solution for web 2.0 course content application. Customized modules and templates for course content delivery based on user access.
• Implemented and maintained SEO (Search Engine Optimization) strategies, including Google AdWords to increase company websites visibility and search engine traffic.
Web Interface / Application Designer – Instructional Systems
Innovation Center - Glendale Community College - Glendale, AZ August 1995 to August 2008

• Project Coordinator for campus website redesign (www.gccaz.edu) project. Conducted usability testing and worked with multiple user groups along with developers and server/network administrators to meet aggressive timeline for implementing new website design.
• Designed and developed multiple database driven web-based applications to streamline support systems for multiple departments.
• Conduct usability testing of new and current interfaces, designs, websites and web based applications.
• Served as information architecture and interactive design resource for SharePoint 2007 intranet implementation.
• Provided instructional support for faculty and staff using various web based technologies.
o HTML, AJAX, XML, CSS, JavaScript, Cold Fusion, Adobe Flash, Adobe Photoshop / Fireworks (including image optimization for web delivery), digitize video for Windows/ Real Media delivery.
• Implementation and Administration of multiple Windows 2003 servers
o Main campus web server (www.gccaz.edu)
o Web based assessment server (Question Mark Perception)
o Macromedia/Adobe Cold Fusion server
o Real Media server / Windows Media server
• Provided technical support for web-based course delivery system (Blackboard & Midas). Worked with instructors to optimize and deliver web based or web enhanced instruction.
• Routinely worked with IT staff, Students, Faculty and Administration to design and implement cost-efficient, effective technology solutions based on the needs of the college.
• Was promoted from Operations Technician to Information Services Technician in 1996.
• Was promoted from Information Services Technician to Web Application Developer in 1996.
• Was promoted from Web Application Developer to Web Interface / Application Designer in 1998.
Education & Training
• Capella University, Bachelor of Studies in Information Technology - Web Application Development
• 1992 – 1994 Glendale Community College
• Arizona State Community College Certification, Business Personal Computers / Computer Information Systems
• Implementing Microsoft Office SharePoint Server 2007 & Implementing Windows SharePoint Services 3.0 &
• Implementing a Microsoft® Windows® 2000 Network Infrastructure
• Implementing and Administering Microsoft® Windows® 2000 Directory Services
• Presenter at the League for Innovation in the Community College 2008 Innovations Conference – eCourses: Online Web Portal for non-structured courses
• Maricopa Community College District Finalist for 2006-2007 Innovation of Year Award Program- eCourses
• Co-Presenter at the League for Innovation in the Community College 2004 Innovations Conference – Safe, Secure and Cost-Effective Delivery of Computerized Tests, February 2004
• Presented at The National College Testing Association 2001 Annual Conference - Converting Faculty to Online Assessments: A Case Study, August 2001
• Presented at the League for Innovation in the Community College 2000 Conference on Information Technology - Using Question Mark Perception for online assessment, November 2000
• League for Innovation in the Community College Finalist for the 2000 – 2001 Innovation of the Year Award Program - Shared Authoring on the Collaborative Calendar
• Interviewed by BizAZ Magazine (Jan/Feb 2000) for the article, “The Internet and your business – Getting the most from your web site”
Online Portfolio for public accessible sites can be found here … http://www.aragonwebdesign.com
References are available upon request.
Skills (2) Rating
UI Design
UX Design