Brittany Worrell Boyce

Freelance Social Marketer & Public Relation Freelancer

Location:Norfolk, Virginia, United States
2 Skills
Creative and hands-on marketing professional, with experience in advertising, social media management, trade show coordination, international trade, and public relations. Understanding of operations in a small business environment as well as an agency environment. Extensive experience in planning and managing a large marketing budget. Offering professional, reliable, and innovative skills to manage a successful marketing plan.
• Generated a thriving social media platform for the Lucy’s brand, including a 150% increase in fan engagement and quantity of Facebook fans over a 10-month span
• Efficient and resourceful trade show planning and management
• Successful management of two international trade & marketing programs
• Strong analytical skills and budget management

Lucy’s, Norfolk, Virginia October 2011 - Present
Assistant Director of Marketing
Lucy’s is an established gluten-free food brand, manufacturing high-quality products for healthy lifestyles as well as for those managing food sensitivities.
• Management of product and packaging development
• Successful trade show coordination and management
• Effective media and public relations management
• Assist Vice President of Sales with sales planning and management
• Planning and management of various social media platforms, including Facebook, Twitter, Pinterest, Google+, Wordpress blog, and MailChimp email marketing campaigns
• Successful management of relationships with customers, businesses, and events
• Coordination and management of all web, trade, and print advertising campaigns

The Addison Group, Suffolk, Virginia August 2011 – October 2011
Assistant Director of Marketing
The Addison Group is full service advertising, marketing, and public relations agency that works with many brands and organizations across Virginia and northeastern North Carolina.
• Planned and managed client meetings
• Assisted Creative Director with planning and management of advertising and marketing campaigns for clients
• Managed company blog and all social media platforms

YMCA of South Hampton Roads, Suffolk, Virginia July 2010 – November 2011
Group Exercise Instructor

• Created challenging fitness routines for members and guests
• Completed administrative tasks
• Assisted members and guests with fitness equipment
• Maintained certifications and continuing education credits

Regent University School of Law, Virginia Beach, Virginia
August 2010 – May 2011

Virginia Tech, Blacksburg, Virginia
Bachelor of Arts, Political Science
May 2010
Honor: Dean’s list

Mastery of Microsoft Office Suite
Experience with QuickBooks and maintaining Marketing budget
Extensive Adobe Acrobat experience
Ability to work with multiple operating systems, including Mac OS X, Windows, and Linux

References available upon request