SUMMARY OF QUALIFICATIONS:
10+ years’ writing experience in real estate, technical, legal, automotive and environmental fields.
Google AdWords Qualified Individual and Yahoo! Search Marketing Ambassador.
Pay-per-click online advertising account management experience.
Natural search engine optimization, blogging and Meta tag experience.
Constant Contact email marketing experience.
Familiar with HTML coding.
Nov. ’08 – Aug. ’09 Special Sections Writer, Greensboro News & Record, Greensboro, N.C.
Wrote 600-1,000 word feature stories for the “Triad Homes” and ”Triad Careers” Sunday newspaper supplements.
Oct. ’05 – Nov. ´07 Search Engine Marketing Specialist, Standard Tools & Equipment,
Managed $70,000 monthly pay-per-click advertising budget for one of the top 500 Internet retailers in the U.S. (ranked #422 by Internet Retailer magazine in 2007), bid on keywords and maintained desirable ad positioning, wrote text ads, and created multimedia advertising campaigns with an average ROI of 327% for April 2007.
Wrote web content, blog articles, and Meta tags for natural search engine optimization.
Created and managed listings for company eBay store.
Formatted Web site product images and feeds in Adobe Photoshop and Microsoft Excel.
Nov. ’04 - May ´05 Manager, Information & Resources, Mental Health Association in
Greensboro, Inc., Greensboro, N.C.
Wrote two grants that were awarded $26,400 within a six-month period.
Assisted Executive Director with planning funding development strategies and applying for grants.
Designed, wrote and edited bimonthly newsletter, Ringing the Bell.
Designed and tested relational online mental health provider referral database in FileMaker Pro.
Aug. ´03 – Apr. ´04 Legal Assistant, Hunter, Higgins, Miles, Elam & Benjamin, P.L.L.C.,
Researched and wrote employment handbook policies based on North Carolina law for an employment attorney.
Performed A/R duties and maintained billing cycle in Timeslips.
Jan. ’01 – May ’03 Administrative Assistant II, Plant Support Division, Institute of
Nuclear Power Operations, Atlanta, GA
Simplified online training seminar registration process for a non-profit nuclear power organization and won its “Bureaucracy Buster” award.
Designed and gave weekly technical writing presentations.
Assisted departmental personnel in designing presentations, posters, trifold pamphlets and notebook covers for training seminars in Microsoft Word and PowerPoint.
Ordered seminar and department office supplies based on cost center and budget allotments.
Dec. ’99 – Jan. ’01 Legal Transcriptionist/Office Assistant, Cumberland Creek Properties,
Transcribed leasing and purchase agreements for a real estate development company. Designed PowerPoint presentations for CEO.
Feb. ’97 – Oct. ’98 Medical Transcriptionist, Sleep Disorders Center of Atlanta, Atlanta, GA
Transcribed polysomnography reports and office visit summaries for eight sleep disorders clinics throughout Georgia.
Nov. ‘95 – Feb. ’97 Medical Transcriptionist, William Beaumont Hospital, Royal Oak, MI
Transcribed emergency medicine, non-invasive cardiology, and newborn discharge summary reports for The Beaumont Health System, Royal Oak campus.
SOFTWARE & OPERATING SYSTEMS:
WordPress version 3.4.2; Celestia 1.6.1 open source planetarium software; SnagIt 11; Omniture SiteCatalyst and SearchCenter 2.3; Web Trends Analytics v8; Google Analytics; Adobe Photoshop, Contribute, Dreamweaver and Fireworks CS5; Constant Contact; Microsoft Office Suite for Windows and Macintosh (Word, Excel, Access, and PowerPoint); Microsoft Windows 1998-2010; Apple Macintosh OS X 10.3.8 (Panther); FileMaker Pro 7.0 v2
EDUCATION & TRAINING:
Certificate of Completion, Book and Magazine Publishing Seminar, New York University, New York, N.Y., August 1993
Bachelor of Arts Degree, (English), Kennesaw State University, Kennesaw, GA, June 1993
Google AdWords Qualified Individual and Yahoo! Search Marketing Ambassador Certifications, November 2006