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Member Of (6)
Copywriters In Rochester
Copywriters In New York
Creative Writers In Rochester
Creative Writers In New York
Freelance Copywriter & Creative Writer
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125 Clover Hills Drive
Rochester, NY 14618
Principal/Creative Director, Potter Communications, Rochester, NY, March 2011 to Present
Branding/marketing consulting, freelance copywriting and creative direction.
Exec. Creative Director, Latorra, Paul & McCann Advertising, Syracuse, NY, August 2006 to February 2011
Manage a creative department of 12, working closely with account managers to hone the strongest strategies for creative
development, supervise all creative development/production and concept/write on key accounts, including American Dairy Association, Pfizer, Fort Dodge Animal Health, American Veterinary Medical Association, Carrier, Cooper Crouse-Hinds
and Syracuse Opera.
President/Creative Director, Ideafirst, Inc., Rochester,
Rochester, New York, United States
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